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16 Jan Food & Beverage Brands: 6 Tips to Maximize Your Influencer Marketing

Posted at 16:40h in Content Marketing, Food Brands, Influencer Marketing, ROI, Shopper Marketing, Social Media Marketing Tactics

If you want to maximize your influencer marketing strategy, don’t stop reading. If you work for a food or beverage brand, you may already know that influencer marketing is a great way to get your product into native content and out to audiences that...

23 Nov Why Organic Reach is Still Important to Influencer Marketing

Posted at 11:07h in Content Marketing, Influencer Marketing

Don’t dismiss organic reach just yet… Organic reach is dead—or so many marketing pros think. Some point to Facebook’s 2015 algorithm changes, first reported by our own Ignite Social Media, as the death knell, because users now see less promotional content from brands in...

07 Nov Striking the Right Balance With Thumb-Stopping Content

Posted at 09:00h in Content Marketing, Content Producers, Influencer Marketing, Social Media Marketing, Social Media Marketing Tactics

What makes content click-worthy? The most-liked Facebook post of 2015 might reveal the answer. “Can I Get 1 Million Likes? I Beat Cancer’s Butt,” it read, a battle cry from a cancer survivor sitting in a hospital bed. The surge of interest in this...

21 Jul 4 Ways to Extend the Lifespan of your Social Media Content

Posted at 13:41h in Carusele, Content Everywhere, Content Marketing, Influencer Marketing, Social Media Marketing

Stop speed dating your social media content. Sometimes posting social media content is kind of like speed dating – you make a quick post, enjoy it while it lasts, and then you move on to the next suiter. Well, I’m here to tell you...

23 May 5 Ways to Extend the Life of Your Media Budget

Posted at 08:46h in Content Marketing

Effectively utilizing your media budget can help ensure your content marketing campaign has a long shelf-life. Content marketing is a growing practice with huge upside — yet marketers are struggling big time to figure out how to position value of content marketing. (I’m stealing this...

06 May We’re Hiring!

Posted at 15:17h in Carusele, Social Media Jobs

If you like dogs, bagels & getting hit in the head with foam darts, then we want YOU on our sales team at Carusele! Position: Inside Sales Representative: Influencer media and content marketing Location: Cary, NC Type: Full Time Min. Experience: Mid Level Who are...