The problem with most influencer marketing models is the lack of ability to generate and measure real business results.
Our approach uses real-time data to optimize programs daily in an effort to generate the most efficient results. Because of this, our programs are competitive with pay-per-click advertising and drive guaranteed results for our clients.
MEASURABLE BUSINESS RESULTS
Don’t believe engagements = sales? Neither do we! That’s why Carusele campaigns focus on metrics that matter like sales lift, e-commerce conversions, qualified web traffic, audience attention, and viewable impressions.
How do you solve the many issues created by common “spray and pray” influencer programs? We leverage data to inform and optimize your influencer campaigns in real-time.
We don’t just pull content insights to inform our next flight. We’re analyzing data in real-time to optimize your campaign as we go. That’s everything from influencer content, to audience targeting, content format and more…
Our targeting goes beyond finding influencers who match your audience profile. From choosing influencers whose audiences match yours to building custom and look-a-like audience segments for media boosting, our programs ensure the best content is seen by the people you want to reach.