Radha Beauty CASE STUDY

Radha Beauty Influencer Marketing Case Study Content Example
Radha Beauty Influencer Marketing Case Study Content Example
Radha Beauty Influencer Marketing Case Study Content Example
Radha Beauty Influencer Marketing Results
Radha Beauty Influencer Marketing Results
Radha Beauty Influencer Marketing Results
Radha Beauty Influencer Marketing Case Study Content Example
Radha Beauty Influencer Marketing Case Study Content Example
Radha Beauty Influencer Marketing Case Study Content Example

Campaign Goal

Carusele partnered with a diverse group of beauty influencers to drive website traffic and eCommerce sales of select Radha Beauty products.

Strategy

Influencers each worked with the products and develop high-quality, thumb-stopping social media content to educate audiences and invite them to learn more. Our teams monitored assets in real-time to identify those that generated the most clicks and leveraged those assets to develop traffic-optimized social ads to drive additional audiences to Radha Beauty’s website. Ads were optimized daily, including lookalike audience targeting, which led the campaign to exceed web-traffic goals by 5%.

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