Now that influencer marketing budgets are increasing, here's what marketers should expect across the industry. About a week ago, eMarketer released some new data stating that 70% of agency and brand marketers surveyed agreed that influencer marketing budgets will increase in 2018. Additionally, 89% of survey...
This simple process is sure to help enhance your influencer selection process. Recently, one of the hot topics around the Carusele office has centered on brand safety and brand association, especially as many brands began dropping their affiliations with the National Rifle Association last week. As...
These 10 Influencer Insights can help you optimize your influencer marketing strategy this year. Chances are if you're not already doing influencer marketing, you're about to be. Recent studies have shown that influencer marketing on Instagram doubled in 2017, a trend that will likely continue this year...
The FTC continues to send warnings, but it won't be long before someone gets more than a hand slap. For nearly eight years now, the Federal Trade Commission has been consistently, but somewhat gently, warning both influencers and brands that they must disclose when an influencer...
We’re on a Mission to End Child Poverty and to get Your Office Involved with Red Noses! Yep… that’s me (in the middle)! And I’m here to show you that I’m not afraid to support my clients in any way I can… This is not a...
Raleigh-area Influencer Agency Takes Top Honors at Shorty Awards Among Best Agencies in Social Media Influencer content agency Carusele received top honors at the 2017 Shorty Awards, where they were honored as Small Agency of the Year. This award recognizes the campaigns Carusele orchestrated in 2016,...
Shorty Awards and Webby Awards award Carusele wins this past year. North Carolina-based content marketing company Carusele was selected as a winner and Gold Honoree three times at the Shorty Awards and as an Honoree in the Webby Awards for their work on the #SayItWithPepsi, #MyWalgreensApp...
Carusele Honored For Advertising, Media & PR - Best Use of Native Advertising In The 21st Annual Webby Awards Raleigh, NC — April 17, 2017 – Carusele announced today that it has been honored for Best Use of Native Advertising - Advertising, Media & PR in...
Carusele influencers open up about some of the struggles they encounter when working with brands. We recently held a webinar in which we talked to some of our favorite millennial influencers about different aspects of blogging and producing content for brands. It was great to hear...
By running multiple influencer campaigns a year, Walgreens shares how they were able to drive app downloads and more with influencers. Influencer marketing – it may well be the most talked about marketing strategy of the decade. So many brands are dipping their toes in the influencer...
