If you can prove what’s in your gut–that influencer marketing works–your brand will continue to invest in it for years. But can you?
If you thought 2017 was a huge year for influencer marketing, buckle up for 2018. Our little side projects of 2008 have evolved into a multi-billion dollar industry. And increased budgets are following, which is great. But as budgets rise, so does senior management scrutiny. After all, who wants to spend money on any tactic if they’re not confident they’ll get more back?
In the evaluation below, we’ve collected for you a vast array of different ways a brand can measure influencer marketing success. From your answers, we’ll calculate a score showing where on the continuum your measurement plan is today.
This free measurement model is only available for a limited time, so take advantage now.
Over the past 4 years, Carusele has become the leading influencer marketing system. By utilizing a handcrafted network of over 7,500 content producers, Carusele’s influencers create high-quality, shareable, branded content that the company then actively manages through organic syndication, paid syndication and aggregation. The result is scaled, targeted audience reach.